Our mission was to:
✓ Deliver top-tier 3D production with speed and precision
✓ Take into account the product brand book and make videos in accordance with the gameplay style.
✓ Effectively adapt our concepts to the Rovio Entertainment’s vision and bring new ideas to Bloom City Match’s creative work.
Each video was evaluated based on speed, visual quality, and alignment with the Rovio Entertainment’s vision and the game’s style. We succeeded in these areas, helping to refine creative strategies for 2025.
The task was to produce a creative fully aligned with the Rovio Entertainment’s brief. We needed to build two complete locations and an intro, implement realistic physics-based
We built the animation rigs from scratch (as the characters were created in software different from our usual pipeline), developed high-quality textures and character animations, and successfully delivered the entire scope within three weeks.
Rovio Entertainment team was very satisfied with the overall quality, and the creative demonstrated solid performance results, which became a trigger for continuing our collaboration.
The goal was to showcase physics through a sand-falling simulation and place a strong emphasis on the characters’ emotions, ensuring they were clearly readable and evoked empathy from the audience.
Within a relatively simple trap we created a sense of tension through expressive character animation.
We produced a creative with an emotional mini-story and visually satisfying sand physics.
To propose our own creative idea while ensuring it fully matched the game’s visual style, featured simple and easy-to-understand traps, and emotionally engaged the audience.
We aligned on our scenario with Rovio Entertainment team, incorporating their feedback and minor additions.
We delivered a high-quality video with impressive water simulation and clear, easy-to-read trap mechanics.
✓ Fast-turnaround 3D production
✓ High-quality videos with character animations and physics simulations (water/sand/rocks)
✓ Making materials in accordance with the product’s visual guidelines
✓ Capturing the mood and atmosphere of the game
We aimed to capture the game’s mood and highlight the kindness of its characters, encouraging viewers to empathize with them. By conveying the overall atmosphere and immersing the audience in the game’s world, we focused on attracting the core target audience — and we believe we achieved this.
The entire AdQuantum team truly enjoyed working on the product and collaborating with the Rovio Entertainment team.
